Category Archives: Marketing

Philadelphia SEO

My Philly SEO – Philadelphia SEO Company is an industry leader in search engine optimization services. With years of extensive industry experience, they have the tools and expertise to take all your brands to new heights. In fact, their customized SEO services are designed to meet your specific needs within time and budget. With a talented team of web developers, social media gurus, marketing specialists, and mobile professionals — they can truly help your online business grow and flourish. Similarly, they can help your businesses secure higher visibility on Google and across the web while establishing brand validity as well. Whether looking to tap into the latest SEO or digital marketing trends, My Philly SEO can truly turn your online marketing and advertising dreams into realities.

Social Media Marketing and Integration

With over a million global companies on Facebook and Twitter, it is imperative to have a strong social media presence. In fact, My Philly SEO specializes in social media integration for all new and existing brands. They also create captivating and compelling social media profiles — that help extends your brands’ reach on the Web. Similarly, they have the tools and expertise to generate more “likes” for your brand, along with leads — revenue –and recurring web traffic. As your social media experts in the City of Brotherly Love, here are a few more benefits of social media marketing:

• Generate a lasting buzz about your products, services, and brands.
• Increase visibility on Google, while securing better page rankings and greater awareness across the Web.
• Maximum correlation with Twitter, LinkedIn, Pinterest, Google+ and other social media platforms and networks.
• Secure brand growth and expansion via “likes”, while increasing conversion rates and engaging new followers, clients, and customers.
• Promotional videos, captivating content, PPC, keyword integration, LSI, and most anything SEO-related an easily be embedded into social media advertising.

Mobile Marketing and Integration

Google is the world’s largest and most popular search engine. However, it has also become a central hub for SEO digital marketing and online advertising in recent years. With this in mind, Google has mandated that all websites, blogs, and online stores be optimized for mobile friendliness and readiness. This helps secure optimal placement on local business listings and searches, along with Google Maps and industry citations. With over 70% of global businesses now with mobile sites, it is crucial to have a strong mobile presence. This helps your brand grow and expand, while:

• Securing higher visibility on Google Maps, local business listings and searches — and industry citations and customer reviews.
• Responsive web design — site content that automatically reshuffles itself when accessed by mobile, wireless, or digital remote devices.
• Mobile optimization enables your sites, blogs, online stores, and more to be accessed via all mobile units and platforms.
• Mobile integration is a key element of expanding your business and brand reach across the Web. Mobile platforms
• Mobile marketing is a great way to showcase your company, brand, products or services to mass audiences.

Content Marketing

My Philly SEO Company also specializes in content creating and marketing. This includes articles, along with blogging and social media posts. Their expert content team utilizes strategic keywords, along with essential links to social media pages, blogs, and online stores. They also create content that is precise, concise, and easy to digest and scan. This helps keep visitors on your pages longer, which results in higher conversion rates and recurring web traffic. From articles, and press releases to CMS and marketing materials, content marketing still plays a pivotal role in any online marketing or SEO digital campaign. Here are a few more benefits of content marketing for new and existing brands and companies:

• Innovative and cutting-edge content that effectively attracts and engages new audiences.
• Streamlined and user-friendly web content that is easy to digest and scan — content created specifically for blogs, mobile sites, websites, CMS, and much more.
• Keyword analysis and assessment, LSI, and visible or embedded links to social media pages and more.
• Slogans, titles, headlines, sub-heads, Meta Descriptions and much more.
• Content for all SEO marketing campaigns; press releases, White papers, pamphlets, brochures, and much more.

For more information, simply contact My Philly SEO today and experience the difference and results!

All About Search Engine Optimization

What exactly is search engine optimization and what are the main benefits of it? What are the best ways to learn SEO? Read on for an explanation of what SEO is, the benefits, SEO tips, way to learn it and other useful information.

About SEO
SEO is short for search engine optimization. The best way to describe it is a bunch of methods and techniques used to improve the visibility of a website in the search engine results pages (SERPs), namely Google’s search results. SEO can be used to show up early on in results for specific keywords related to what your website is about. For example, if you’re a sporting goods store, then you could use SEO to appear early in the results for keywords and phrases related to sporting goods/equipment.

Benefits Of SEO
The main benefit of SEO is increased traffic to your site. When you have a website, then traffic is everything. In fact, it’s the lifeblood of the site because without it, your site would be nothing. With traffic comes along more leads, increased sales, a stronger online presence and much more.

SEO can help you grow your website and business, but very quickly. Another benefit is SEO can help you build instant trust among prospective customers and internet users looking for content relevant to your website’s content. Websites that rank high in the results are thought to be more trustworthy than sites that appear later on. At least that’s the opinion of many people.

Those are only a handful of the benefits of SEO. Just remember, SEO needs to be done properly and in a well-thought out way in order for it to work.

Basic SEO Tips
First and foremost, create only unique and original content. This may seem hard, but it isn’t because you just have to put your own spin on topics. Not only that but make sure you publish content on a regular basis because Google loves fresh content.

Focus on keywords that are medium or low in competition and use them in articles. As a rule of thumb, use a keyword 1-2 times every 100-125 words or for a keyword density of two to three percent. Anything higher than that may not work out in your favor.

Create videos that are relevant to your website’s overall topic. Do this at least 1-2 times per week. Videos can be a great way to get noticed by the search engines and they can lead to a tremendous amount of topic.

Social media marketing is related to SEO, so join a few social media websites and be active on them. Share your content and take advantage of things like Facebook Advertising. You might be shocked at how well social media marketing works.

Link build naturally, so don’t spam your website’s link by bouncing from blog to blog and randomly leaving it on each none. The more you share your content, the more people will link to it. Never join a link-wheel or link-exchange service because you’re asking for trouble otherwise.

Ways To Learn SEO
You can watch videos about SEO, visit websites that cover the topic or take an extensive training course. Those are only a few ways, but the best way is to take an SEO course.

Best SEO Course
OMG Machines is the best course to take. It’s an extensive SEO course that teaches you a bunch of different things about it. It provides you with step-by-step instructions that can help you get a step closer to getting your site high up in the results of Google. It’s a great course for complete newbies to take, as well as those who may not have had as much success with SEO as they would have liked. It is an expensive course to take, but a lot of people think it is well worth the money. The best thing to do is to read a few reviews about OMG Machines before doing anything.

What are you waiting for? Read this OMG Machines review 2017 – official OMG Machines reviews article and then you can decide whether or not you should give it a try. You will not be disappointed with OMG Machines and you will learn a lot about SEO.

Discover The Benefits Of Hiring An SEO Expert

Whether you have a small blog or you’re a business owner, understanding the concepts of search engine optimization is an important part of being able to reach people. After all, if you can’t reach people and let them know what you have to offer, you aren’t going to get any traffic.

Search engine optimization or SEO encompasses all of the strategies used to help you rank better with the major search engines. For example, you’ll need to create a strategy for implementing both internal links as well as backlinks. Other SEO techniques include making sure that you have good meta tags and meta descriptions, as well as great titles, well-researched keywords or keyword phrases, alt image tags, and quality content. Of course, there is much, much more to SEO.

You’ll also want to make sure that your website is optimized for mobile users. This is an important SEO factor given that the vast majority of internet users are now accessing websites via their smartphones and other mobile devices. In fact, mobile friendliness recently became a ranking factor in Google’s algorithm for ranking websites.

Other SEO techniques that should be a part of any good website include a visually appealing website that loads fast. A slow loading website can lead to lost visitors. Most people won’t wait around for a site to load; if they click on a link to your website, they expect it to be up and running in a matter of seconds. You’ll also need to ensure that your website is easy to navigate and that it provides a quality user experience.

This might all seem a bit overwhelming, but SEO is not something that can be taken lightly. If you want to harness the power and potential of getting your website in front of all that internet traffic, then you need to make sure that you have a website that is able to rank well with the biggest search engines.

If you’ve ever done a search on the internet, you probably are aware of how the process goes. You go to your favorite search engine, whether it be Google, Bing, Yahoo, or some other search engine, then you type in your query. The results that are returned have all been filtered through the search engine’s algorithm and ranked according to how well it fits your search criteria. Therefore, the sites that are the best match to what you’re looking for will be listed at the top of the search results. Of course, this doesn’t take into account a website that might have just what you need but has yet to prove their authority or quality to the search engines.

So, the top returned results will be high ranking sites that meet your specific needs. This means, more than likely, you’ll find exactly what you’re looking for in the first few results. You certainly shouldn’t need to scroll through several pages of results. Unfortunately, this means, if your website is ranking on page two, three, ten, or even further down, it’s highly unlikely that anyone will ever find it. You need to aim for the first page of search results for the keywords in your specific industry or niche, especially if you want to take advantage of the high traffic and sales that will come from getting the majority of searches for your keyword terms.

Of course, SEO is a major factor in driving targeted traffic to your website; however, once that traffic reaches your site, it’s important that you are able to keep them there. A well-designed website will offer users an easy to use interface as well as a secure method for check-out. You certainly want your visitors to get the information they need and enjoy their experience so that they become repeat customers.

These SEO strategies can be quite complex, and many require a much higher level of expertise than the average blogger or business owner will have; however, you don’t have to go it alone. If you choose the Delaware SEO Guy – Your SEO Expert, you can leave all of the SEO implementation to someone who understands the complexities and various strategies necessary in order to improve your website’s ranking. With an SEO expert, your site will rank higher and you’ll begin reaping the rewards of more targeted traffic to your website.